YouTuber
Online Educator
Podcaster
Vlogger
Lauren Riihimaki, widely known as LaurDIY, is a creative powerhouse in the digital content sphere. Since launching her YouTube channel in 2011, Lauren's passion for all things do-it-yourself has set her apart, earning over 8 million subscribers who eagerly anticipate her imaginative projects.
Her content spans an array of topics including home décor transformations, fashion hacks, seasonal crafts, and even social media trends — all infused with Lauren’s signature upbeat personality and meticulous attention to detail. As a pioneer in the online DIY community, Lauren continues to innovate and expand her influence by empowering others to unleash their inner creators.
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Gen-Z
Self-help
Travel
Education
Fashion
Beauty
Relationships
Shopping
Arts & Culture
Lifestyle
Makeup
Millenial
Society
Lauren Riihimaki, known for her vibrant and creative content, attracts a diverse audience. Here’s a breakdown of the main types of audiences she appeals to:
Threads
TikTok
Web
Here's why we love Lauren Riihimaki's DIY Master video on making a chunky knit blanket:
Here are a few ways to replicate the success of Lauren Riihimaki's DIY chunky knit blanket video:
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